It’s a real expensive business making poor hiring decisions, and potential employers are often scared to make hiring decisions for this reason. The job interview process is their only defence to this problem, so it’s only natural that they’re going to put you through your paces – wouldn’t you if you were them!

So when planning how to ace the job interview another way to consider the hiring process is as a “buying decision”. A real serious buying decision! Psychology shows us that buying decisions are based on two sets of criteria – logical criteria, and emotional criteria. And of the two the emotional criteria have the most power, and to prove this point consider all the things you’ve purchased, that with hindsight don’t seem such a good idea, these purchases are nearly always driven by a strong emotional need at the time.

If we consider the purchase of a home, you’ll have a logical list of things the home must conform to, area, number of rooms, garden, transport requirements etc, etc.

The other side of the decision making coin are your emotional needs. And these needs kick the arse of your logical requirements, as these link directly to your deepest desires…

I know the homes I’ve bought, seem to have an ‘x’ factor, they just feel right to me, many times others have failed to see my attraction, and I often can’t explain it fully.

Does this have anything to do with how to ace the job interview?… Yes, everything! Because by entering the job interview process you’re asking your interviewer to make a buying decisions over YOU. And your mission should you choose to accept it is to win them over on both a logical and emotional level.

It’s a big advantage to know that the whole interviewing game is about giving your interviewer the reassurance both logically and emotionally that you can do the job.

Emotional criteria in hiring are better known as “likability”. For your interviewer they’re only interesting in picturing you fitting in with the team and doing a great job with the company, reflecting well on their decision to hire you in the first place.

There is one other critical concept to cover over buying decisions, or hiring decisions and that is one of PROOF.
Proof takes the fear and risk of purchase, out back into the car park, and beats them black and blue!

If you consider most of your major purchases, you will have had a great deal of proof material covering the items ability to satisfy your needs, this usually comes in two forms factual features that are documented or can be proven via a demo. The emotional proof tends to be more the domain of the skilled advertiser or marketeer, that manages to help you associate the product with your deep rooted emotional needs

It’s not so easy for you’re interviewer, a CV or resume is not an independently recognised document proving your official capacity, energy efficiency, servicing intervals etc. It’s been produced by you and may possibly contain exaggeration and half truths… maybe worse.

A manager that shows poor hiring skills doesn’t stay a manager long!

Therefore plan your how to ace the job interview strategy around proving your logical reasons (skills and experience) and if you have or can get proof of prior achievements make sure you use them, – if you go to the trouble of demonstrating and proving your ability, your likability will take care of itself.

If you’d like a plan that turns this information into a winning job strategy that will turn interviews to offers download Interviewing- Answers.com free eGuide 

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